Supporting women-owned businesses is more than just a trend—it’s a powerful way to uplift female entrepreneurs, foster innovation, and invest in high-quality products that prioritize wellness, sustainability, and inclusivity. From clean beauty essentials to nourishing wellness products and delicious gourmet treats, women-led brands are making waves in the beauty, wellness, and food industries. Whether you're looking to refresh your skincare routine, elevate your self-care rituals, or indulge in artisanal foods, this shopping guide highlights some of the best women-owned brands to explore. Get ready to shop with purpose and celebrate the incredible women shaping these industries!
Virgo & Gem
Virgo & Gem specializes in providing high-quality nail enhancement products that offer a durable, long-lasting alternative to traditional nail polish and gel manicures. Dip powder systems involve applying a bonding liquid (Base Coat) followed by dipping nails into finely milled colored powder, resulting in a strong, chip-resistant, and lightweight manicure that can last for weeks. We offer vegan and cruelty-free dip powders in various shades, application liquids, and accessories designed for both at-home users and professional nail technicians. While dip powder is at the core of our brand, we plan to expand our offerings to include more innovative nail products, providing even more options for flawless, professional-looking nails.
What to buy: Virgo & Gem 4-Color Dip Powder Starter Kit
The Virgo & Gem Dip Powder Starter Kit has everything you need to create a smooth, long-lasting dip powder manicure at home. The kit includes our Base Coat, Activator, Top Coat, and a selection of high-quality dip powders in a variety of shades. Also included are essential tools like a nail file and buffer for perfect prep. Whether you're a beginner or experienced, this kit offers all the essentials for achieving strong, chip-resistant nails without the need for UV lamps. Shop: Virgoandgemnails.com OR virgoandgemnails.com
Restorative Therapy Project
At the Restorative Therapy Project, we provide mental health services designed to nurture both body and mind. Specializing in EMDR (Eye Movement Desensitization and Reprocessing) therapy, we also combine somatic practices with traditional therapeutic approaches to offer a holistic and transformative healing experience. Our mission is to help clients transform limiting beliefs and challenging experiences into meaningful insights, creating a path for healing, empowerment, and lasting inner harmony.
We offer individual sessions in 30- or 60-minute increments, with a free initial consultation to get started. Learn more: www.rt-project.org
Soothe Beginnings Pacifier Starter Kit
Soothe Beginnings makes safety the convenient choice. The Soothe Beginnings Pacifier Starter Kit features interchangeable nipples in three shapes, helping parents discover the perfect fit for their baby. Made with eco-friendly, non-toxic, plastic free, and latex-free materials, this pacifier exceeds industry safety standards, giving parents the peace of mind they deserve.
What makes it extra special? Each pacifier can be personalized with your baby’s name or monogram, combining safety and sustainability with a unique, personal touch. Soothe Beginnings is here to simplify parenting while prioritizing your baby’s health and comfort. Shop: soothebeginnings.com
Hair Creations and Skin by Dailah
Hair Creations and Skin by Dailah is a full service hair and skincare company based in New York/New Jersey.
About Dailah: I’ve been a licensed cosmetologist for over 20 years specializing in custom wigs, hair extensions and temporary hair replacements. Over the years, I began to take better care of my skin and my clients noticed my brighter appearance. Since then, I created our unique Vitamin C Serum, Moisturizer and Under Eye Benefit Cream.
What to buy: Vitamin C Serum, Moisturizer and Under Eye Benefit Cream, all by Hair Creations a Skin by Dailah
Vitamin C Serum: Vitamin C Serum can be used to reduce signs of aging and the appearance of wrinkles, decrease hyperpigmentation, even out skin tone and protect from sun damage.
Under Eye Cream by Dailah: Reduces dark circles, brightens skin, smooths fine lines, protects and moisturizes skin.
Vitamin C Moisturizer Anti-Aging: Prevents dryness from inclement weather and acne, slows signs of aging and smooths skin.
Shop: Haircreationsbydailah.com
Competitors Outlet
We’re Competitors Outlet, a proud women-led business co-founded by Shelly LeSun. Our passion is helping people like you create the perfect fitness and wellness space, whether it’s at home or in a commercial setting. We offer equipment that’s built to last, along with lifetime customer support. Our mission? To make outfitting your gym, recovery area, or wellness space as easy, efficient, and stress-free as possible. Have questions? Contact us at (646) 657-8856 via text, call, or email us at Hello@CompetitorsOutlet.com.
What to buy: Dynamic "Vittoria Edition" 2-Person Low EMF Far Infrared Sauna DYN-6220-01
Enhance your beauty and wellness routine with the Dynamic "Vittoria Edition" 2-Person Low EMF Far Infrared Sauna DYN-6220-01. FAR infrared heat promotes detoxification, clears pores, improves skin tone, and supports collagen production for a radiant glow. Relaxation meets restoration as the therapeutic warmth eases muscle tension, boosts circulation, and balances your mood. With customizable settings, chromotherapy lighting, and a sleek hemlock wood design, this sauna creates a luxurious at-home spa experience. Shop: Competitorsoutlet.com
Hello Health
Pamela founded Hello Health after struggling with the costs needed to find the root cause when her son was (mis)diagnosed with disorders including depression, anxiety, OCD and autism. Inspired to bring brain, gut, and immune education and resources to more people, Pamela discovered access to honest, natural supplements, community, lab testing and telemedicine wasn’t easy to come by, and Hello Health was born. While the community is largely North American based, there is support to expand globally.
What to buy: Hello Health supplements. Best sellers include Happy Calm Magnesium capsules and drops as well as Organic Sea Moss+ capsules and drops. Hello Health is for loving parents looking to ensure their family’s well-being with ease and confidence and was created out of a need for access to lab testing, supplements, telehealth and community. Shop: Gethellohealth.com
Sugar and Spice
Based out of Las Vegas, Sugar and Spice is a small business registered and certified as a Diverse Supplier. Working in partnership with community organizations and the state’s vocational ed programming, we work employing youth who have aged out of the foster system and young adults with autism and intellectual disabilities. Our gourmet Chocolate Peanut Butter Balls are made and packaged in a health department approved commercial kitchen and then pushed out into local retail venues. We currently have product in several hotels and casinos as well as the airport, independent coffee houses, grocers and specialty stores, and we are always in search of new locations to grow and move beyond our home state of Nevada.
What to buy: Sugar and Spice Chocolate Peanut Butter Balls Available in 4 count ($7) and 12 count ($21) boxes
These delectable treats are a smooth chocolate on the outside with a light and delicate creamy peanut butter crisp crunch on the inside. Chocolate Peanut Butter Balls have become the new fav for anyone that loves chocolate and peanut butter all rolled into one delightful indulgence. Unique in flavor and unexpected in texture, consumers often come back for more with a claim that they are "addicting." Each individual Peanut Butter Ball is truffle size for 2-3 bites of deliciousness! Perfect for parties, gifts, desserts or favors. Shop: Sugarandspicelasvegas.com
Batana Babe
My name is Ashley. I own Batana Babe alongside my husband, Dave. We started this business this past year and we sell 100% Batana Oil. What makes our company special is that we get our Batana oil directly from Honduras. I spent the good portion of six months prior to starting the business visiting Honduras and forming a relationship with a farm where we get our Batana from. Many other sellers of this cell from China and, use other ingredients in their oil. We have a certificate of authenticity for our Batana and pride ourselves on being a small family business. Because of this customers love our Batana oil. Batana Oil is used on hair and skin and helps with nourishment and growth. Shop: Batanababe.com
Carolla’s
Carolla’s is a women-run business dedicated to preserving the legacy of a truly natural skincare solution. Founded in 1983 by Carol in the dry climate of the Colorado Rockies, the brand’s signature beeswax skin crème was perfected through years of botanical expertise and personal need. Carol passed the business on to sisters Anne and Peggy in 2016, ensuring the continued production of the beloved, four-ingredient formula. Committed to quality and simplicity, the sisters uphold Carolla’s tradition of providing an effective, all-natural skin crème that has earned a devoted following across the U.S.
What to buy: The All Natural Unscented Bath and Body Bundle from Carolla’s Beeswax
The All Natural Unscented Bath and Body Bundle from Carolla’s Beeswax is a simple yet luxurious collection designed to nourish and protect your skin from head to toe. Featuring our incredibly rich, toxin-free beeswax skin crème with just four natural ingredients, this bundle includes a 4-ounce crème, a 1/2-ounce travel-size crème, two ultra-moisturizing lip balms made with only olive oil and beeswax, and a handcrafted soap cake from Mountain Time Soap Shop. Packaged sustainably with zero waste, our products are free from toxins, preservatives, and added fragrances, making them safe for all ages and sensitive skin.
Bonny
Bonny makes fiber products that taste amazing and help you go to the bathroom. Our products are 100% natural, vegan, and fabulous! Sold exclusively at www.trybonny.com.
What to buy: Bonny Squares | Very Berry
Pop and poop. These delicious squares will get things MOVING. The flax seed and rhubarb promote intestinal transit. 100% natural with pieces of dried fruit. 15 individually wrapped squares for on-the-go.
Independent third-party testing. Shop: Trybonny.com